Review:
Has the stock market bottomed? Will the Dow and NASDAQ do better this year? While media outlets such as CNBC and CNNfn love to fill their airtime with these kinds of questions, James Glassman has a hard time finding the upside to such pursuits. He suggests that investors would do better by turning off their TVs and looking for real value instead, and in the The Secret Code of the Superior Investor he shows how. Glassman organizes his advice into 47 bite-size chapters that cover everything from the types of companies you should invest in ("solid citizens," pharmaceuticals, for-profit education) to what you as an investor should pay attention to (cash flow) and ignore (the latest Fed gossip, CNBC). At the heart of Glassman's "secret code" is the belief that stocks are the best long-term bet there is; the trick is finding solid companies to invest in and then sticking with those companies through thick and thin. This book is for anyone (especially those getting over the recent technology boom and bust) who is looking for a reliable and balanced approach to managing a portfolio of stocks and bonds. Highly recommended. --Harry C. Edwards
From the Back Cover:
“In lively and lucid prose, this book does an excellent job of explaining the key do's and don'ts of investing: focus on company fundamentals, not market gyrations; construct a diversified portfolio rather than a random set of securities; and hold for the long term, instead of day trading.” —Robert Pozen, vice chairman, Fidelity Investments
“Jim Glassman's accessible and practical book is intended to make you a superior investor. The kind of investor who knows that the path to wealth lies in selecting great businesses and holding their shares for many years. The kind of investor able to ignore both media noise and the hullabaloo surrounding economic irrelevancies.” —Arthur Levitt, former chairman, Securities & Exchange Commission
“It’s the simple basics that any investor should know, but full of lessons that most investors learn the hard—and expensive—way.” —Terry Savage, Chicago Sun-Times columnist
“Packed with plenty of the time-honored principles for sound management and investment advice . . . [Glassman] offers experienced and intelligent insight into stocks and bonds.” —Miami Herald
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