Business Communication (FBLA - All) - Hardcover

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9780538449472: Business Communication (FBLA - All)

Synopsis

Equip students with the communication tools needed for success in today's workplace with this comprehensive, business-savvy text! Business Communication 2e has an exciting new contemporary design with clear easy-to-follow instructions guiding students through the chapters. Two new chapters have been added to this edition, increasing the emphasis on English Grammar and Writing Mechanics. Help students master the basics of workplace communication with proven instructional techniques, time-tested learning approaches, and complete teacher support. Topics such as exchanging information via telecommunications software, electronic mail, images and multimedia, and on-line information services are presented. Students refine writing, listening, speaking, computing, and research skills while using the latest technology tools. This text is ideal for the year-long business communication class. Business Communication 2e is the total solution for teachers who want comprehensive coverage of business document preparation.

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About the Author

Tom Means is an experienced communication professor who has authored several communication titles for South-Western/Cengage. He is retired from Louisiana Tech University, Ruston.

Review

1. Communicating in Your Life, 2. Communicating in a Diverse Workplace, 3. Nonverbal Communication, 4. The Writing Process, 5. Writing Memos and E-mail, 6. Writing Letters to Your Clients and Customers, 7. Researching and Using Information, 8. Developing and Using Graphic and Visual Aids, 9. Writing Routine Reports, 10. Writing Formal Reports, 11. Technical Communication, 12. Presentations and Meetings, 13. Communicating with Customers, 14. Employment Communication, 15. Job Application and Interviewing Skills

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  • PublisherCengage Learning
  • Publication date2009
  • ISBN 10 0538449470
  • ISBN 13 9780538449472
  • BindingHardcover
  • LanguageEnglish
  • Edition number2
  • Number of pages672
  • Rating
    • 3.17 out of 5 stars
      6 ratings by Goodreads

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