Alchemy: The Magic of Original Thinking in a World of Mind-Numbing Conformity - Softcover
- PublisherW H Allen
- Publication date2021
- ISBN 10 0753556529
- ISBN 13 9780753556528
- BindingPaperback
- LanguageEnglish
- Number of pages384
- Rating
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Alchemy: The Surprising Power of Ideas That Don't Make Sense
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Paperback. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_434314969
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Alchemy : The Magic of Original Thinking in a World of Mind-numbing Conformity
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Alchemy : The Magic of Original Thinking in a World of Mind-numbing Conformity
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Alchemy (Paperback)
Published by
Ebury Publishing, London, 2021
ISBN 10: 0753556529
ISBN 13: 9780753556528
New
Paperback
Seller: Grand Eagle Retail, Fairfield, OH, U.S.A.
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Paperback. Condition: new. Paperback. The hugely anticipated first book from the TED Talks star and advertising legend'A breakthrough book. Wonderfully applicable to everything in life, and funny as hell.' Nassim Nicholas TalebWhy is Red Bull so popular - even though everyone hates the taste? Why do countdown boards on platforms take away the pain of train delays? And why do we prefer stripy toothpaste?Discover the alchemy behind original thinking, as TED Talk superstar and Ogilvy advertising legend Rory Sutherland reveals why abandoning logic and casting aside rationality is the best way to solve any problem.In his first book he blends cutting-edge behavioural science, jaw-dropping stories and a touch of branding magic on his mission to turn us all into idea alchemists. He shows how economists, businesses and governments have got it all wrong- we are not rational creatures who make logical decisions based on evidence. Instead, the big problems we face every day, whether as an individual or in society, could very well be solved by thinking less logically. To be brilliant, you have to be irrational. And why do we prefer stripy toothpaste?Discover the alchemy behind original thinking, as TED Talk superstar and Ogilvy advertising legend Rory Sutherland reveals why abandoning logic and casting aside rationality is the best way to solve any problem. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9780753556528
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Alchemy: The Magic of Original Thinking in a World of Mind-Numbing Conformity
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Condition: New. pp. 384. Seller Inventory # 369141731
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Alchemy
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Alchemy
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Condition: Brand New. Brand New! Fast Delivery, Delivery With In 8-14 working Day Only , Excellent Quality, Printing In English Language, Quick delivery by FEDEX & DHL. USPS & UPS Act. Our courier service is not available at PO BOX& APO BOX. Ship from India & United States. Seller Inventory # Prakesh9936
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Alchemy
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Condition: New. Brand New! Fast Delivery and ship within 24-48 hours. Deliver by FedEx and Dhl, & Aramex, UPS, & USPS and we do accept APO and PO BOX Addresses. Order can be delivered worldwide within 7-12 days and we do have flat rate for up to 2LB. Extra shipping charges will be requested if the Book weight is more than 5 LB. This Item May be shipped from India, United Kingdom & United States. Depending on your location and availability. Seller Inventory # PRA 9780753556528
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Alchemy
Seller: XLANCEBOOKS Store, CASPER, WY, U.S.A.
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Condition: Brand New. Brand New! Fast Delivery, Delivery With In 8-14 working Day Only , Excellent Quality, Printing In English Language, Quick delivery by FEDEX & DHL. USPS & UPS Act. Our courier service is not available at PO BOX& APO BOX. Ship from India & United States. Seller Inventory # Prakesh20595
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