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The Producer's Guide to Transmedia: How to Develop, Fund, Produce and Distribute Compelling Stories Across Multiple Platforms - Softcover
Synopsis
The Producer's Guide to Transmedia offers advice on how to fund, develop, produce and distribute content across multiple platforms, drawing on Nuno Bernardo's ten years experience of Transmedia storytelling and production for global audiences. This guide analyses how multiplatform can bring extra revenues and help producers connect directly to audiences and create entry points through which consumers can become immersed in content. It encompasses a series of case studies...
From the Publisher
In a world where the Entertainment industry is rapidly challenge business models established for decades, where audiences are changing their habits, Transmedia storytelling offers producers a way to really connect with their audiences using different medias and make their content part of audiences' lifestyles, whether they want to watch TV, access content on Web or on Mobile devices. As linear broadcast of content is becoming obsolete, producers...
About the Author
Nuno Bernardo is an award winning and Emmy nominated Transmedia writer and producer and the creator of the world's first international interactive on-line teen series, Sofia's Diary. His pioneering work in this area has lead him to be guest and keynote speaker at International events such as the Toronto, Cannes and Venice International Film Festivals, MIPTV (Cannes), MEM (London), Participation TV (London), the Interactive TV Show Europe,...
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- PublisherBeactive Books
- Publication date2011
- ISBN 10 0956750001
- ISBN 13 9780956750006
- BindingPaperback
- LanguageEnglish
- Number of pages180
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