Open for Business: An Introduction to the Real World - Softcover

Horace Williams; Dane Galden

Softcover

ISBN 10: 1465276521 ISBN 13: 9781465276520

Publisher: Kendall Hunt Publishing, 2015

Synopsis

More than 20% of students choose business as a major. Give your students a leg up on the competition....

Open For Business: An Introduction to the Real World introduces today’s time-starved community college students to the world of business. Written by long-time community college educators, this introductory level business textbook, provides all of the necessary information in an easily readable and retainable format.

Written in a plain, flowing, and easy to read format, Open For Business: An Introduction to the Real World focuses on “real world” application scenarios providing the reader with practical, usable advice in addition to high-end concepts and theories.

Available in print and eBook formats, Open For Business: An Introduction to the Real World:

• Is practical! The book explains business basics through examples and practical advice so students can start using learned concepts right away.
• Is logical! The text provides a logical introduction to business: basic ideas build on one another and lead to more advanced business concepts. 
• Is student friendly!Learning Objectives and Opening Story vignettes introduce the reader to important concepts they will encounter in each chapter.
• Is accessible! A running glossary in the margin provides the reader with easily accessible material.
• Gauges comprehension!Chapter Summaries, Review Questions, Discussion Questions, and References reinforce the concepts learned and encourage the reader to test his/her comprehension of concepts taught.

Edition details

• Publisher: Kendall Hunt Publishing
• Publication date: 2015
• ISBN 10: 1465276521
• ISBN 13: 9781465276520
• Binding: Paperback
• Language: English
• Edition number: 1
• Number of pages: 380