THE SILVERLAKE PROJECT: TRANSFORMATION AT IBM

WIND, Jerry and Roy A. Bauer, Emilio Collar, Victor Tang and Patrick Houston

ISBN 10: 0195067541 / ISBN 13: 9780195067545

Published by NEW YORK, OXFORD UNIVERSITY PRESS, 1992

About this Item

DUST JACKET (UNCLIPPED); SIGNED AND INSCRIBED ON THE HALF TITLE PAGE. "TO STEW: THIS BOOK ILLUSTRATES THE APPLICATION OF MODERN MONTHLY GRAPHS TO THE DESIGN OF THE IBM AS/400. I HOPE YOU FIND IT OF INTEREST.JULY '92."; ALSO LAID IN LOOSE IS A TYPED LETTER SIGNED BY WIND TO STEWART RESNICK. "DEAR STEW: ENCLOSED IS MY LATEST CO-AUTHORED BOOK DESCRIBING THE APPLICATION OF RECENT MARKETING CONCEPTS AND TOOLS TO THE DEVELOPMENT OF THE IBM AS/400. I HOPE YOU FIND THE TEN PRINCIPLES AND THE APPLICATION OF INTEREST."; RESNICK IS THE CHAIRMAN AND CHIEF EXECUTIVE OFFICER OF THE FRANKLIN MINT. FIRST EDITION FINE, FRESH BRIGHT COPY. Seller Inventory # 194018

Bibliographic Details

Title: THE SILVERLAKE PROJECT: TRANSFORMATION AT IBM

Publisher: NEW YORK, OXFORD UNIVERSITY PRESS

Publication Date: 1992

Binding: Hardcover

Condition: Fine

Dust Jacket Condition: Dust Jacket Included

Signed: Signed by Author(s)

Edition: 1st Edition

About this title

Synopsis:

By the mid-1980s, IBM's leadership in computers was under siege, and in fact one of its most respected sites, IBM Rochester (in Minnesota), was in deep trouble. The birthplace of the IBM System/3 and many other profitable mid-range computers, Rochester had become dazzled by its own technological prowess, producing one sophisticated, elegant machine after another. But then it lost touch with its market. The result was disastrous. Rochester's market share...

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